Pyeatt Public Relations

OETA was forced to cut the Oklahoma News Report (ONR) from a nightly newscast down to one hour a week effective July 15. This means, Oklahoma television just lost some IQ points.

Now, I’ve had a lot of titles throughout my career; intern, specialist, manager and owner. I’ve seen people launch office campaigns to destroy their co-workers that would make Sun Tzu blush. I’ve watched people spin Machiavellian webs of lies and duplicity that make me exhausted just following the intrigue. And now I’ve seen whole, sorry, “holistic” PR firms simply change everyone’s titles in hopes of changing the game itself. But, in all these years only once or twice have I ever seen someone do the one simple thing that will ensure a fancy title…the work.

Their newspaper machine was a cardboard box with a rock holding the papers in place and a metal box where people put their money and grabbed a local paper, all on the honor system.

No, the sleek, progressive world of people reaching out across the globe to share ideas and make the world a better place will have to wait, for we have to snap pics of our naughty bits.

From the Godfather to Donald Trump, the phrase, “It’s not personal, it’s business” has been used to justify everything from unethical practices to handing out pink slips.

I meet a lot of college students who have never held a job and they are unprepared for the realities of working.

In recent days we in PR have had the chance to watch a large, international brand, begin its long journey through a media crisis. I’m referring, of course, to Kenneth Cole. Kenneth Cole has built a fashion empire on overpriced watches and novelty cufflinks. But, in recent years, the public has rejected their clothes, as well as their square toed shoes.

When a salesperson walks into the door of a business, they are usually armed with statistics, discounts, features and benefits of their product. Understandably, their loyalty is to their company. How do you sift through their “sales pitch” to decide what is best for you?

He had a sign pinned to his shirt that said “In Memory of his Mother”. It broke my heart. I knew then I wanted to do more. I didn’t want another child to lose a parent to this deadly disease.

This is a :30 television commercial for USA Screen Printing. It was written and produced by Pyeatt & Associates Public Relations working with Horton Productions.